Broadband price rises explained – How to avoid paying more

Millions of broadband customers will see their bills increase in April 2025 – yet again. Even if you’ve just signed a contract at what seemed like a great price, your provider could still raise your bill mid-contract.

So, what does this mean for you, and how can you avoid it?

How will the price rises affect me?

If you’re with one of the major broadband providers (Sky, BT, TalkTalk, Vodafone, Plusnet or Virgin), your monthly bill will increase from April 1st, 2025 – even if you’re mid-contract.

For years, price rises were linked to inflation, leaving customers unsure about what they’d be paying. Now, Ofcom has ruled that for all new contracts from 2025 any price hikes must be clear and set in “pounds and pence” at the point of order.

But while this change makes pricing slightly more transparent, it doesn’t stop providers from raising your bill. 

Provider	2025 Inflation price rise	2025 fixed price rise	2026 fixed price rise	Can I cancel mid-contract?
	6.4%	£3 a month	£3 a month	❌ No
	6.2%	£3 a month	£3 a month	❌ No
	6.4%	£3 a month	£3 a month	❌ No
	6.4%	£3 a month	£3 a month	❌ No
	7.5%	£3.50 a month	£3.50 a month	❌ No
	6.2%	No set figure	No set figure	✅ Yes-Free of charge!

That means if you’re with BT, Virgin, or Vodafone, you’re locked in to these price rises with no option to cancel.

How will my bill increase?

As an example, if you’ve recently signed up for a Full Fibre 150 service at under £30 a month, here’s how your bill could look after two years of price hikes:

Provider	Product	Price per month*	2025 price per month	2026 price per month
	Full Fibre 150	£29.99	£32.99	£35.99
	Full Fibre 150	£26.00	£29.00	£32.00
	Full Fibre 145	£28.99	£31.99	£34.99
	Full Fibre 150	£24.00	£37.00	£40.00
	M125	£23.50	£27.00	£30.50
	Full Fibre 150	£28	£29.74	No set figure

*Product pricing research was completed in early February 2025

Imagine you sign up to a ‘great deal’ at £26 a month and end up paying £32 a month at the end of it. Is that fair? We don’t think so.

What if I’m out of contract?

 If your contract has ended, your bills will go up too. Providers often increase prices for existing customers even higher than new sign-ups.

The good news? You can switch now to Zzoomm and lock in no mid-contract price rises with us.

How do I leave Sky?

Now, with less than a month to go, your time to switch is running out.

How to switch from Sky

1. Wait for the official notification from Sky about the price increase – you may have already had it so check your emails!
2. Within 30 days, contact Sky on 0330 041 3875 to cancel your broadband contract.
3. Switch to Zzoommm at Zzoomm.com and choose an installation date before your Sky service ends, ensuring you have an easy switch from Sky to Zzoomm.

Please note: You’ll switch just your broadband provider, so your TV subscription will stay with Sky, you’ll just be able to stream, download and live with fantastically fast broadband, at a better price.